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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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05215_Field_OMJE T42.txt
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1996-04-10
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636b
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14 lines
you start by saying, “Is it a good thing, is it a bad
thing?” you simply aren’t going to understand very
much.
What’s missing in McLuhan, where do his critics
have a point? I would start by going back to that
point that he’s not to everybody’s taste, and he
never will be. He did not make things easy for the
reader. If the medium is the message, he said, the
user is the content, and sometimes the user
doesn’t work very hard. Now that’s a harsh thing
to say, especially in our day and age when
everything is supposed to be so reader friendly.
You’re not supposed to have to think or move a